BTEC Level 2 Tech Award in Enterprise, Component 3: Promotion and Finance for Enterprise student workbook
Contains:
Assessment objectives
AO1 Demonstrate knowledge and understanding of elements of promotion and financial records
AO2 Interpret and use promotional and financial information in relation to a given enterprise
AO3 Make connections between different factors influencing a given enterprise
AO4 Be able to advise and provide recommendations to a given enterprise on ways to improve its performance
Component in brief:
Learners will explore the different promotional methods used by enterprises and the factors that influence how enterprises identify and target their market. Learners will explore financial documents and how to use them to monitor and improve the performance of an enterprise in order to make decisions and recommend strategies for success.
